How Memorable Gastronomic Experiences Shape Tourists’ Destination Satisfaction and Behavioral Intentions: The Role of Supportive Interactions and Self-Expression on Social Media
Tourism, cilt.73, sa.2, ss.340-354, 2025 (ESCI, Scopus)
- Yayın Türü: Makale / Tam Makale
- Cilt numarası: 73 Sayı: 2
- Basım Tarihi: 2025
- Doi Numarası: 10.37741/t.73.2.12
- Dergi Adı: Tourism
- Derginin Tarandığı İndeksler: Emerging Sources Citation Index (ESCI), Scopus, IBZ Online, Central & Eastern European Academic Source (CEEAS), Hospitality & Tourism Complete, Hospitality & Tourism Index
- Sayfa Sayıları: ss.340-354
- Anahtar Kelimeler: memorable gastronomic experience, self-expression, supportive interaction, destination satisfac-tion, behavioural intentions
- Açık Arşiv Koleksiyonu: AVESİS Açık Erişim Koleksiyonu
- Kırklareli Üniversitesi Adresli: Evet
Özet
The purpose of this study is to investigate the effects of memorable gastronomic experiences (MGE) on tourists' destination satisfaction (DS) and behavioural intentions (BI), as well as the impacts of supportive interaction (SI) and self-expression (SE) resulting from sharing these experiences on social media. Using convenience sampling, 517 international tourists visiting Izmir were included in the sample and data were collected using questionnaires. The results showed that MGE significantly increases DSisd and is effective in forming positive BI, such as revisiting and recommending the destination and creating positive word-of-mouth. On the other hand, adverse experiences (AE) were found to decrease DS and indirectly affect BI. In addition, the results showed that SE and SI had a significant direct effect on DS and an indirect effect on BI. The study highlights the importance of MGE in enhancing tourists' satisfaction and future. It emphasizes the potential of social media as a platform for SE and SI that could enhance DS and BI.